Another big development in the personal data misuse saga attached to the controversial Trump campaign-linked UK-based political consultancy, Cambridge Analytica — which could lead to fresh light being shed on how the company and its multiple affiliates acquired and processed US citizens’ personal data to build profiles on millions of voters for political targeting purposes. The UK’s data watchdog, the ICO, has today announced that it’s served an enforcement notice on Cambridge Analytica affiliate SCL Elections, under the UK’s 1998 Data Protection Act.

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