More than half of Americans are using ad blocking software, and among advertising, programming, and security professionals that fraction is more like two-thirds to three-quarters. According to a survey of 2,000 Americans conducted by research firm Censuswide, on behalf of Ghostery, a maker of software to block ads and online tracking, 52 percent of Americans now use an ad blocker, up from 34 percent according to 2022 Statista data.

Source: The Register