Younger consumers are taking deliberate action to protect their privacy, as 42% of consumers aged 18-24 exercise their Data Subject Access Rights, compared with just 6% for consumers 75 and older, according to Cisco. Consumers express willingness to share their personal data Many say they have lost trust in organizations because of their use of AI, and 50% of respondents look to the government to set rules and enforce privacy protections.

Source: Help Net Security