If someone asked you “are you protecting your data,” your initial response would probably be to clarify what they are referring to specifically, since the question is so broadly stated. You could just reply with a terse “Yes,” but that is as open-ended and nebulous as the question. The general idea of data protection encompasses so many areas, from the amount of data that is being stored, to the methods of securing it all.
Source: Tripwire – The State of Security