Covid-19 forced cautious shoppers to buy groceries online for the first time — and now there’s no turning back for most consumers and retailers. After experiencing its own surge in online account creations since the pandemic took hold, supermarket giant Kroger knew it needed to seriously improve its e-commerce fraud protections.  Realizing that its developers were short on experience in the identity space, Kroger’s software engineering team opted to implement Microsoft Azure Active Directory B2C as a third-party software-as-a-service customer IAM solution.

Source: SC Magazine