Immersive Labs announces the appointment of Evelyn Swaim as the company’s first CMO, taking a leadership position integral to creating and delivering the Immersive Labs vision as the company continues to scale globally, helping drive growth, awareness and category ownership. Her 15 years experience developing brand and Go-To-Market strategy for companies such as TIBCO, Progress, Software AG and Nuance Communications will be central to creating measurable impact and scaling brand and revenues to build long-term corporate value.

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